Visual storytelling refers to the images screenwriters use to convey a tone, emotion and style of a film. They show – rather than tell – the reader what’s happening in that scene and describe the character’s actions in such a way we know exactly what’s going through their minds. So, although it’s the cinematographer’s job to visually support an idea in practice, the basis comes from the screenwriters themselves.
Visual moments are the hallmarks of the film industry – they depend on a writer’s ability to write visual moments that are aesthetically appealing. As a scriptwriter, you should define what it is you want the director and actor to express – visually. Give them the general idea and a good director and cinematographer will know how to follow your train of thought, or even better, provide a new direction that feeds off from your original one.
Essentially, all screenwriters set the scene (pun intended) in their scripts. The point of any film is to provide a visual medium, and while this sounds like common sense, it’s easy for scriptwriters to muddy the waters between visual and narrative storytelling.
Of course, you’re going to need narrative writing, as this is what you’ll use to create the action, but be aware that an overuse of it can lead to an awkward amount of description. This doesn’t make sense when we think that we can’t see into the character’s head, the way we can in books. And too much description denies the pace of a film, it needs constant action to keep it moving forwards. This means that longer stretches of narrative belong more in the world of literary writing, rather than film.
Take a look at these five rules on how to successfully balance visual and narrative scriptwriting in your script:
Five golden rules to achieve that healthy balance
1.Notice the world around you
The space you use as a writer or the location you’ve imagined for your scene says a lot about the style you’re trying to convey. For example, a desert scene might portray loneliness, or a specific coloured set design might convey a character’s personality. Subconsciously, when we read this in a script or watch it on a screen, we usually understand this, be it on a conscious level or not. It works. That’s why scriptwriters like Wes Anderson or the Cohen brothers are so powerful when conveying tones. They take advantage of specific spaces.
Locations also work to convey polar opposites. Take Toy Story for example, in it we have Andy’s bedroom, the walls are painted in baby blues with clouds stencilled over them. It’s safe and conveys a sense of Andy’s personality. He’s a dreamer. Sid’s bedroom on the other hand, is far more sinister. The lighting is dim and morbid, with angry black posters and a junkyard of broken toys scattered across the floor. It’s violent, scary.
2. Externalize internal tumult in your characters
Novels – or narrative writing – can take us into the mind of our characters, but the most important thing to remember is that scripts can’t do that. We can’t see into their heads, so scriptwriters need to work to condense thoughts and inner struggles in a few seconds of impactful visuals. This is organic and natural, because of course in real life we don’t go about our day communicating our inner most thoughts to those around us: instead we portray gestures and facial expressions that communicate – accidentally or not– these for us.
Steve McQueen and Abi Morgan’s Shame uses shallow depth of field – the main character looks like he’s ashamed, and the backdrop of buildings and life going on behind him only serves to highlight his tumult.
3. Be visual without a single camera movement.
View the screenwriter as a visual guide, if you will, and a professional one doesn’t necessarily let the director fill in the blanks from nothing because a lack of information was provided. This doesn’t mean, however, that you should put ZOOM or LOW ANGLE into every other scene. This is the director’s job and looks amateurish. Screenwriters provide just the stage directions for other professionals like set designers, directors, actors, dressers…
4. Use visually stimulating vocab and verbs
This is such an effective technique. If you use active, demanding verbs like peer, toss, snorts and so on, this creates an instant visual that people can follow, and says more in just one word than noun+verb+adjective. It also helps to put your characters into motion and have them walk and move as they speak, as this is visually stimulating for the viewer.
5. Be concise but specific in the pictures you paint.
Pinpoint the most important features of a scene in your mind, what sticks out? Is it a club in the corner? The vast stretch of stormy sky? A car in the background? Put these in your writing. Scripts are celebrated for being succinct and to the point, so just choose the most important objects or actions in your scene – you won’t be able to say it all, so the ability to summarise is a must for any scriptwriter.
In one of Her’s scenes, a film by Spike Jonze, the main focus is quite obviously the screen portraying an owl about to attack – it’s set just behind Theodore, and looks as if he’s about to be captured – it’s a wonderful visual moment.
So there you have it, five golden rules to achieve a healthy balance of visual and narrative writing. Just remember: proper illustration on the page leads to proper illustration on the screen.
Elena Alston is a freelance writer and editor based in London. She writes about technology, screenwriting, culture and travel–and has a knack for bringing brands to life with words. There are two things she can’t live without: books and the sea. Not necessarily in that order.